about me

Hope Lee is a creative strategist working at the intersection of art and culture. Her work focuses on how brands and cultural institutions translate their values into experiences that shape perception, build community, and drive engagement.

Drawing from a background in fine arts, she approaches strategy through storytelling, material culture, and space—designing activations, exhibitions, and collaborations that feel intentional, participatory, and culturally grounded.

Her work centers on creating experiences that resonate beyond the surface, connecting audiences through shared moments rather than passive consumption.

Hope is currently pursuing her Master’s at NYU Gallatin, where she is developing a concentration in Creative Strategy. She works between Philadelphia and New York City, bringing both strategic thinking and creative execution to projects rooted in culture and community.